I’m enjoying my time teaching strategy at Birmingham City University. Being a Visiting Lecturer means I can tell a lot of war stories and talk about Hephae Energy Technology and its own strategy. It helps me think about what we in Hephae are doing from different perspectives at the same time as passing on knowledge and experience. Win-win!
One of the first things I discussed with the class discussed was vision, mission and values. I think being clear about these will become increasingly important to customers, investors and employees. This report from Paul Polman makes good reading in that context.